But did you know that there is a version designed specifically for companies? It’s called WhatsApp Business. By creating a business version of WhatsApp, the Facebook-owned company hoped to offer companies an efficient communication channel to manage customer...
Loyalty Programs
These programs are great allies to improve your users' experience and take advantage of the mechanisms of game dynamics through "gamification." In this post, we'll consider what a loyalty program is, how to make one by studying your customer database and, importantly,...
How to do marketing for e-commerce
A recent industry report forecasts that e-commerce will account for 20.4% of global retail sales by the end of 2022; this number was only 10% five years ago. So, the numbers are on the side of those who want to sell their products online but, as we like to say, it is...