Picture this: You’ve been on a remote island for vacation the past three weeks, but the most dreaded part of the trip has arrived — the journey home. After checking your suitcase and boarding your flight, you realize that you forgot the garment bag with your most...
Brexit and e-commerce: what changes for those selling and shipping to the UK
This article will help you understand what these updates are, how to effectively implement them into your e-Commerce and how the main Italian carriers are adapting to the new protocol required by Brexit. Shipping to the United Kingdom with Brexit: general information...
E-commerce returns management: how to do it effectively
If you own an online store, on the one hand, you will have to keep in mind the numerous advantages from the customer loyalty point of view; on the other hand, though, you must not forget that managing the returning of goods will inevitably complicate the logistics of...
E-commerce branding: how to strengthen your online store brand
Now that you have this image in your head, I’m here to tell you that there actually is a way to make your store stand out in a crowd. Every problem has a solution, and this one is called e-commerce branding. If you want to stand out in an increasingly competitive...
Product reviews: How to use them to boost online sales
The online sales market is consistently growing, but as demand for products and services grows, so does the supply. There is competition with a burgeoning number of stores of all sizes and product sectors and consumers are increasingly aware and well-informed. This...
3 ways to build trust in an e-commerce business
A study on the relationship between trust and purchase intentions by Singapore Management University shows that people are more likely to make a purchase from a website if they have both high trust levels and low perceived risk while navigating the site. Studies on...
Unboxing: take advantage of packaging to create a unique experience for your customer
In addition, unlike offline sales, online businesses have very few occasions to “wow” their customers with a more or less personalized experience. For this reason, it’s important to take full advantage of each contact point, starting with the packaging. Easy to say,...
What is click and collect? How can it benefit your online store?
The world of e-commerce is increasingly made up of brick-and-mortar stores, where customers can go in person and pick up the products they've ordered online. You've probably noticed how online stores are increasingly offering the option of "pick-up in store," or...
HS Code: what is harmonized code and what is it for?
If you sell abroad or are planning to do so, or even if you are going to start managing your shipping starting from scratch and are trying to get oriented, you'll soon learn to communicate using this string of numbers that describe every product that goes through...